Paid Media Strategies That Turn Ad Spend Into Profit
Amber Farabaugh Amber Farabaugh

Paid Media Strategies That Turn Ad Spend Into Profit

Each year, paid media continues to grow for marketers. This type of media can provide a large and continuous ROI, but only if managed diligently. The team at Lyv Marketing is dedicated to managing your paid media and making sure ads are working for you instead of against you. Read this week’s blog to learn more.

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Data Privacy Trends in 2026: Looking Forward
Amber Farabaugh Amber Farabaugh

Data Privacy Trends in 2026: Looking Forward

At the beginning of every year, more states crack down on data privacy in their markets. This year, we saw the addition of 3 states to this list. Data privacy is ever-changing and it is important for consumers to be aware of what is happening with their personal data. Read this week’s blog to find out more about the changes and predictions for 2026.

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Inbound Marketing: Spice Up Your Campaigns this January
Amber Farabaugh Amber Farabaugh

Inbound Marketing: Spice Up Your Campaigns this January

Inbound marketing is a marketing strategy that attracts customers to you through organic channels. It helps brands create a loyal audience that is interested in your product or service. Read this week’s blog to learn more about inbound marketing and how you can implement it into your campaigns this year.

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Taking Control of the New Year: the Importance of Focus in Q1
Amber Farabaugh Amber Farabaugh

Taking Control of the New Year: the Importance of Focus in Q1

To ring in the New Year, we are taking a closer look at focus in Q1 and the importance of refining your strategy. The New Year can be intimidating for marketers. The team at Lyv Marketing is here to help you overcome any roadblocks you may face when outlining your campaigns for 2026.

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Looking Ahead to 2026: Q1 Best Practices
Amber Farabaugh Amber Farabaugh

Looking Ahead to 2026: Q1 Best Practices

As Christmas winds down and the New Year looms ahead, take a look at your current marketing strategy. Take note of anything you may want to change or improve upon for the upcoming quarter. In this weeks blog, we share some ways that you can be best prepared for the new year. Read below for more!

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Christmas Marketing Ideas to Lean Into the Holiday Spirit
Amber Farabaugh Amber Farabaugh

Christmas Marketing Ideas to Lean Into the Holiday Spirit

Celebrate the Holiday season with Lyv Marketing! We want to teach you how to use your time wisely during this busy season. Christmas can be an intimidating time of year for marketers, but it doesn’t have to be! Read today’s blog to learn more about holiday marketing strategies.

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5 Current Marketing Trends in 2025: Learn From the Best
Amber Farabaugh Amber Farabaugh

5 Current Marketing Trends in 2025: Learn From the Best

Marketing moves fast. Trends are one of the most important, but ever-changing pieces of a successful marketing strategy. Relating to the audience and clearly stating brand values and mission prove to be at the forefront of consumers’ minds this year. Outlined here are 5 of the biggest marketing trends of 2025.

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Email Marketing:    Best Practices for Maximizing Open Rates
Amber Farabaugh Amber Farabaugh

Email Marketing: Best Practices for Maximizing Open Rates

Email Marketing is a tricky part of your strategy to master. Making sure your messages end up in your recipient’s inbox and convincing them to read your messaging takes practice. In this blog, we teach you how to optimize your emails for the best return on your investment.

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