The user experience on your website is very important to making sure people stay on your site long enough to make a purchase or schedule a service. We want to teach you more about the user experience and what your website should look like. Lyv Marketing can provide an objective opinion on what should be included and what should be omitted from your website. Read this week’s blog for more!

With the digital landscape, the power of influencer marketing is only continuing to grow. Marketing teams should have a good idea of how influencer marketing works and the best practices to find the right creators for you. We are here to teach you about this practice and hopefully help you to craft your strategy. Check it out to learn more!

Digital strategy is an essential piece to a successful digital marketing team. It requires planning, analytics, time, and cooperation to achieve. We have lots of experience in this area and have learned a lot along the way. We want to share our strategies with you to help you learn what may work for you and what won’t, so check out this week’s blog!

Going back to school after you graduate with your diploma or degree can be daunting. However, it is an experience that will more often than not pay off for you in the long-run. At Lyv Marketing, we encourage you to chase your dreams and aspirations. In this week’s blog, we are going to go through some tips and tricks that might help you on your journey returning to school!

Instagram analytics can seem confusing before you know the best ways to read and interpret them to benefit your business. In this week’s blog, we talk about how to make sure your Instagram is giving you analytics and what to do with these analytics once you have them. The more you learn about them, the easier they are to utilize. If you are trying to figure how to see your analytics and what to do with them, check out the blog.

Becoming a brand authority isn’t about just being informative, it’s about being a thought leader in your industry. If you want your customers to come to you for information or to buy your product, you have to know what you’re talking about. This is all a part of elevating your brand to an authoritative position. Check out this week’s blog to learn more!

In 2026, customers are looking for sustainable choices in their shopping more than ever before. Because of this, many brands have been participating in greenwashing. This is misleading to your customers and can greatly damage your brand’s trust and reputation. To learn more about greenwashing and how to avoid it in your campaigns, check out this week’s blog!

With time, search results continue to get more and more unpredictable. As a business, it can be difficult for you to place yourself high on these pages because you can no longer tell what they’re looking for. That is why we are here to help guide you in the right direction for you and your brand. Check out this week’s blog to learn more!

Building trust and community is so important for small businesses. It can be a way for your business to take off farther and faster than you ever though possible. We are here to inform you on how this trust is built and help you to connect with you audience directly. Keep reading this week’s blog for more!

There are new social media platforms popping up every day. But, do all of them make a lasting impact? Usually not. In this case, Meta’s Threads launched in 2023 and has been taking off ever since. In this week’s blog we are going to be teaching you how to have a good start on Threads and the type of demographic you may see there. Check it out for more!

In the ever-changing, technologically advancing field of marketing, it is important to learn the necessary digital skills to succeed. If students learn these skills before the enter the job market, they are already at an advantage. Read this week’s blog to learn more about what these skills are and why you should master them.

Have you ever heard of social customer service? If not, it’s time to learn something new! All marketers should know how to effectively interact with their audience online. The team at Lyv Marketing is here to help you learn how to do just this with this week’s blog.

This week’s blog jumps into e-commerce platforms and how to figure out which one is best for your business. There are countless platforms out there for you to choose from, some being more popular than others. We dive into a few of the most popular here. Keep reading if you want to learn more about these e-commerce platforms.

This week, we are diving into mindset and how to grow in your career and also your outlook. Having a growth mindset can help you to evolve not only as a person, but as a marketer. We strive to help you improve in all areas of your life, both related to and not related to your career. Keep reading to learn more!

This week, we are jumping into the creative process and how marketers use it to shape campaigns. The process requires a lot of insight and statistics, but it is rewarding in the end. We talk through the idea all the way to the outcome. If you’re wondering what this process looks like for a marketer, keep reading!

Voice Search Optimization is a less popular section of digital marketing, but it is still there nonetheless. While it is not the easiest thing to master, it will benefit you and your business to clean up your strategy. Check out this week’s blog for advice on the topic.

Paid ads are hard to measure and even harder to strategize for. That’s why we are here to help. If you are wondering how ROI for paid ads is measured, check out this week’s Lyv blog.

We’re talking backlinks again! Last time we discussed cleansing your backlink profile. This time we are discussing generating backlinks that are going to help your website. This is a time-consuming practice that requires effort. But, it will be just as rewarding. Read this week’s blog to learn more about backlink generating processes.

In this week’s blog, we dive into the benefits of marketing automation tools and why they might be worth your investment. Keep reading to learn more!

Knowing where and who to target with your marketing efforts is a huge advantage for digital marketers. Because, at the end of the day, no matter how good your strategy is, it isn’t doing its job if it isn’t reaching the right audiences. In this blog, we dive into segmenting your customers in order to reach them better. Keep reading for more!